It Just Doesn't Matt-er By Matt Goedke
Hot Takes Essays Tags About Marcy
Hot Takes Essays Tags About Marcy
FeaturedAPR 29, 2026

Hardware is ... hard

Product management was born in the software world. Not all of the common practices transfer well.

Read the essay
Hardware is ... hard

Recent Rants

Unfiltered analysis of things that probably don't matter.

Go to archives →
ai

Stupid.ai - Quick! Do some AI before everyone else does.

LLMs are definitely good at some things, but most enterprises aren't thinking about the right problems.

Matt GoedkeAPR 22, 2026
ai

AI is not intelligent

The term 'artificial intelligence' is stupid. Let me explain why.

Matt GoedkeAPR 8, 2026
strategy

No, Virginia, there is no strategy

Your company is probably winging it. Here's how to tell.

Matt GoedkeMAR 31, 2026
general

Hello, Blog!

Welcome to my new personal site and blog. I'll be writing about AI, embedded systems, IoT, and product management.

Matt GoedkeMAR 29, 2026

Stay in the loop.

Get one email a week with unfiltered takes on tech, strategy, and AI.

No spam. Unsubscribe anytime.

It Just Doesn't Matt-er

I've got opinions about tech, strategy and AI. This is where I share them. Buckle up.

© 2026 Matt Goedke. All rights reserved.
Sections Essays Tags About Marcy
Connect LinkedIn GitHub RSS Feed
All opinions are my own.